Analysis Matters!

No technology can replace the value of a personal touch

Why Analysis Matters: The value of a human accountant

The digital tools available to help run your business are limitless in this day and age. There are apps for everything! Accounting and bookkeeping included. Technology has come so far from the days of a punch calculator, paper ledgers, and hand-writing checks, but one thing has remained the same: the value of a natural person.


When it comes to running your business, it can be tempting to go with a virtual tool or app for your accounting, but what you lose is the ability to analyze the numbers that are in front of you. For instance, have you ever used a tool that saw a purchase from one vendor and coded it as something completely unrelated, just based on the name? Or when you pre-paid for a year of service, it threw off all of your reporting?


Some of the essential pieces in managing your accounting are the ability to notice things that don’t quite make sense, spot trends, or anticipate your needs. When you work with a tried and true human accountant, the numbers get a critical eye that you can’t get with an app or an algorithm.

At Devine Consulting, we prioritize providing that personal, human touch to our clients. We utilize technology like the best of them, but we also learn about our clients’ businesses, anticipate their needs, and pay close attention to the numbers we see. This allows us to support the overall business goals, spot irregularities, notice trends, and act as a partner in your business – things an app can’t do.

The truth is, that no new technology can replace the value of a human accountant. Give us a call and see how we can provide valuable analysis for your business finances.

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Jennifer Devine

I'm an experienced finance professional with more than 20 years of experience. I've held several Controller positions throughout my career, most notably with an internationally respected commercial real estate investment, management, and brokerage firm. In this role, I was responsible for all aspects of accounting across the company's many operational divisions - including internet services, real estate development, property management, and brokerage services. As our company operated in multiple countries and currencies, it was essential to me that all financial reports were accurate and compliant.