Employer Branding – A great article from Accounting Today

Mixed race woman sales manager stretch out hand greeting client

As a business owner you know how important your company brand is but have you considered what your employer branding looks like? While this article is written towards accounting firms it has some great information about how to market yourself as an employer. It may not be something you have thought about before, but your company culture is meaningful to potential employees.

Check out more about the importance of employer branding in this article from Accounting Today. Click here to read the article!

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Jennifer Devine

I'm an experienced finance professional with more than 20 years of experience. I've held several Controller positions throughout my career, most notably with an internationally respected commercial real estate investment, management, and brokerage firm. In this role, I was responsible for all aspects of accounting across the company's many operational divisions - including internet services, real estate development, property management, and brokerage services. As our company operated in multiple countries and currencies, it was essential to me that all financial reports were accurate and compliant.